2024 was only the beginning for Metaplanet’s Bitcoin quest as firm eyes 10,000 BTC in 2025

Metaplanet Inc. announced plans to expand its Bitcoin holdings nearly sixfold to 10,000 BTC this year, building on its accumulation strategy that began in April 2024.

The Tokyo-based investment firm currently holds 1,761.98 BTC worth 27.2 billion yen (US$173.6 million), according to December 23 regulatory filings. The company made 19 purchases in 2024 at an average price of 11.8 million yen (US$75,000) per Bitcoin.

“Last year was transformational, as we broke records, expanded our Bitcoin treasury, and reinforced our position as Asia’s leading Bitcoin Treasury Company,” said CEO Simon Gerovich on X. The firm’s largest single acquisition came in December, with a 619.70 BTC purchase worth 9.5 billion yen.

Metaplanet restructured its finances in 2024 to support its Bitcoin strategy. The company consolidated shares 10-to-1 in June, completed a rights offering in August raising 10 billion yen, and secured 9.5 billion yen through bond sales in December.

The company’s Bitcoin yield — measuring Bitcoin holdings against total shares — increased from 42% to 310% in Q4 2024. Metaplanet formalized its Bitcoin Treasury Operations as an official business line on December 18.

Metaplanet’s aggressive expansion signals growing corporate interest in Bitcoin accumulation strategies as expectations rise for increased institutional adoption in 2025.

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